JayWay Travel expands European travel portfolio to United Kingdom

New York, NY (September 09, 2026) – JayWay Travel, the premier tour operator specializing in tailor-made journeys in Europe and beyond, is expanding its portfolio to the United Kingdom this fall, giving travelers a new way to experience the destination through thoughtfully designed itineraries, carefully selected accommodations, local experiences and the freedom to explore authentically.

The new United Kingdom travel offering builds on a model JayWay Travel has refined for nearly 20 years, handling the logistics of a multi-city European vacation while giving travelers the flexibility to experience each destination at their own pace. Travellers work with JayWay’s travel advisors to create a custom UK vacation around their interests, schedule and travel style.

“The UK has always been a natural fit for the way our travelers like to experience Europe,” said Jay Ternavan, CEO of JayWay Travel. “You can spend a few days in London, take the train to York and Edinburgh, and then head into the Highlands for a completely different experience. There’s so much variety packed into a relatively small area, and that makes it ideal for a trip that can be built around the individual traveler.”

London serves as the natural starting point, but JayWay encourages travelers to look beyond the traditional sightseeing checklist. Buckingham Palace, Big Ben, Westminster Abbey, the Tower of London and Tower Bridge can be paired with world-class museums and galleries, unique neighborhoods, famous food markets, iconic parks, West End entertainment and London’s diverse restaurant and pub scene. Travellers can also build their London vacation from Harry Potter and historic sites, to The Beatles and football, with opportunities to attend the legendary matches, tour stadiums or experience the energy of the city’s legendary football pubs.

Beyond London, JayWay’s new UK travel itineraries connect travelers with Bath’s Roman heritage and Georgian architecture, York’s layers of Roman, Viking and medieval history, and Windsor’s royal connections. In Scotland, journeys can continue to Edinburgh, Glasgow, Inverness, the Western Highlands and the Isle of Skye, offering a mix of historic cities, vibrant cultural experiences and dramatic landscapes.

Among the new itinerary ideas are an eight-day London and Bath journey and a nine-day Scotland’s Wild North itinerary from Edinburgh to the Isle of Skye, along with longer journeys combining London, York and Edinburgh or exploring Scotland’s Highlands and major cities.

The UK can also serve as the first stop on a broader European vacation. JayWay offers itineraries connecting London with Paris, Amsterdam, Brussels, Barcelona, Rome and other European destinations, using convenient rail connections, including the Channel Tunnel, to make combining Britain with mainland Europe seamless.

For American travelers, the UK is also an accessible gateway to Europe, with more than 30 direct flights a day between the U.S. and UK. While London is a year-round destination, JayWay Travel recommends early fall and late spring for travelers seeking mild weather, longer daylight hours and fewer crowds.

Whether travelers are looking for a London vacation, an England and Scotland itinerary, cinematic movie moments, historic adventures, football-focused getaway, a journey through the Scottish Highlands or a multi-country European adventure, JayWay Travel’s new custom United Kingdom tours make it possible to build a trip around the experiences that matter most. For more information about JayWay’s custom United Kingdom tours, visit jaywaytravel.com/united-kingdom.

About JayWay Travel

Founded in 2006, JayWay Travel is one of the premier tour operators specializing in tailor-made journeys throughout Europe and beyond. Operating in more than 35 countries with hundreds of destinations, the company creates personalized itineraries designed around each traveler’s interests, travel style, and pace, combining carefully curated accommodations, local expertise, and dedicated support throughout the journey. Working with an in-house network of destination specialists across the world, JayWay Travel helps travelers discover both iconic destinations and lesser-known places, offering experiences that are intentionally planned yet flexible with a spirit of curious independence. By combining expert trip design with on-the-ground support, the company enables travelers to explore with confidence while fostering deep connections to the culture, people, and character of each destination. For more information, visit jaywaytravel.com or follow along @jaywaytravel on Instagram, TikTok, and Facebook.